Japan’s Strange KitKats
KitKat in Japan moved beyond the standard chocolate bar, with flavours shaped by souvenir culture, local specialties, and product experimentation.
Pokémon Cards Beyond the Pack
The highest-priced Pokémon cards are often the ones that came through stranger routes.
Nike SB’s Silver Box Era
A short but defining period: Nike SB’s Silver Box era, 2003 to 2004
Costco’s Fashion Aisle
Fashion looks different under warehouse lighting.
Naoto Fukasawa & ±0
Everyday objects that helped define ±0’s product language under Naoto Fukasawa.
The Graphic Café
A study of cafés that treat coffee as one part of a broader product and graphic identity system.
Tetsuya Ishida Paintings
Surreal images grounded in everyday reality, shaped through Ishida’s observation.
Boot Boyz Biz Archive
Boot Boyz Biz organized references from recurring cultural fields into graphics drawn from its archive.
MSCHF Footwear
Objects that entered circulation through the systems they reflect: auction, forgery, exhibition, scarcity, and belief.
Satoshi Kon Filmography
Tracing Satoshi Kon’s completed works and unfinished final project across a brief but influential career in animation.